Banking customers less optimistic than financial institutions believe2010-06-15
Research by BAI and Finacle reveals a growing disconnect between how banks feel about consumer sentiment and actual customer satisfaction.
Online banking use grows, and service increases customer loyalty2010-06-09
A new report by Fiserv shows a major shift in the type of customers who use online banking, and those who use the service continue to show strong loyalty in banking and use more of the financial institution's services.
Study: 34 percent of bank customers will be loyal in 20102010-04-27
For the fourth year in a row, customer loyalty in banking is on the decline, according to a recent report by J.
Study: Only 27 percent of community banks offer mobile services2010-04-27
Banks that are exploring how to prevent customer attrition may want to start offering mobile solutions for their customers, experts say.
More customer engagement means more recommendations, study says2010-04-09
Banks hoping to have customers spread the word about their services won't be finding any luck unless they engage with their customers on an emotional level, according to a recent study.
Study: 10 percent of fraud victims experienced ATM attacks2010-04-06
Banks grappling with how to prevent customer attrition may want to pay attention to the risks posed by their ATM machines.
Monarch Innovation Awards identify cutting-edge banking programs2010-03-24
The development of new strategies to promote customer loyalty in banking goes hand-in-hand with innovation in information technology.
Using customer segmentation analysis to predict customer behavior2010-03-23
Effective marketing strategies not only take customer history into account, they anticipate how customers will behave in the future.
Discovering customer segmentation analysis2010-03-16
Customer segmentation analysis is widely considered a crucial tool for modern marketing, but it is still an uncharted frontier for many institutions.
Turning data into effective customer segmentation analysis2010-02-19
Organizations often collect data on customers, but too often do not subject it to rigorous analysis that can subsequently drive marketing strategies.
Banks expected to make major changes in 20102010-02-10
New government regulation and customer fears have banks wondering how to prevent customer attrition and promote customer retention.