Direct Mail is still relevant in the age of permission marketing, garnering significant response rates with sufficiently targeted lists and often out-pulling other channels.
PNT supports your Direct Mail efforts with list sourcing, list preparation (NCOA, address correction and standardization, do-not-not-contact scrubbing), list merging, and final address beautification and mail file preparation.
PNT’s state-of-the-art processing solutions offer fast turnaround, industry-standard results, and reasonable prices.
The Challenge
- We know there’s a lot of regulation surrounding direct mail these days, but don’t know how to make sure we’re compliant so we don’t get hit with fines.
- We’ve got multiple lists we’re using to support our direct mail efforts, and need to make sure we don’t mail duplicates.
- We often have small, one-off list requests to support very specific mailings, and most vendors only deal with large jobs.
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PNT's Solution
- PNT has expertise in all the currently mandated list scrubs from do-not-contact and do-not-mail to opt-out, privacy, and sharing restrictions.
- PNT’s state-of-the art MetroMatch parsing, matching, and aggregating/deduplicating software can help you manage multiple lists with an absolute minimum of duplication.
- PNT specializes in customized solutions to client needs – whether it’s a small direct mail request involving two files and hundreds of records, or a large request with dozens of files and millions of records.
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